AGENDA

Explore the latest trends and growth strategies in non-alcoholic beverages

23 – 24 September 2026

155 Bishopsgate, London

Exploring new, fresh and energising topics across the non-alcoholic beverages space, this year’s conference will provide a concise and impactful overview of the latest challenges and opportunities facing senior decision makers in the industry:

• The future of key categories; including water (still & sparkling), carbonated soft drinks, juices and fruit drinks, tea, coffee, functional & specialty beverages, dairy and plant-based drinks, mocktails and more.
• Changes in consumer preferences and demand trends that are impacting brands today, next year and beyond.
• Ingredient innovation, including GLP-1 and how it is changing the ingredient formulation landscape, packaging, branding, portfolio strategy and more.
• Navigating the regulatory landscape when promoting health benefits, sugar reduction, and testing/ reformulation.
• Packaging and sustainability trends measurably impacting brands – which approaches are working? What are the consequences of falling behind?
• Practical examples of how to use AI to compress NPD timelines, de-risk flavour innovation, and much more.